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BECOME AN EXHIBITOR

Floorplan | Reserve a Booth | Sponsor OpportunitiesSponsorship Prospectus


Don't miss your chance!  We sold out of space for 2024 and anticipate 2025 will sell out even faster!

Why Exhibit?

Leadership training is sought after especially when it comes to the unique needs a volunteer or combination department brings. Attendees come for the training, networking, and vendors that can help departments of any size providing tools, equipment and services necessary to ensure their teams come home safe.

As a SUN exhibitor or sponsor, you’ll gain access to hundreds of these leaders. So, whether you’re looking to launch something new, reintroduce an existing product, elevate your brand awareness, this is where you’ll find targeted customers in one place. Do not miss your opportunity to make valuable contacts and develop relationships. Join us in Clearwater Beach, FL!

5 Reasons to Invest in Exhibiting at SUN:

  1. Get in front of 600-700 anticipated decision-makers.
  2. Learn about industry issues that are top of mind for your target customers.
  3. Demonstrate how your products/solutions can help your customers/prospects overcome their specific challenges without having to secure hundreds of individual business appointment.
  4. Access to those recommending and making purchases for their departments.
  5. Outstanding lead generation for business growth!

2025 Floorplan  |  Reserve Booth  |  Download Sponsor Prospectus



SUN Attendee Spotlight

Who Attends SUN

Managers of Volunteers within a volunteer or combination fire, rescue or
 EMS delivery system:

  • Chief Officers
  • Fire Service Managers
  • EMS Chiefs
Over 75% of attendees have significant influence or make the final decision on purchases.

Connect with SUN Attendees

2024 Attendee Breakdown:

  • 59% Volunteer
  • 29% Career
  • 3% Paid On Call
  • 9% Other

Attendee Info:

  • 746 Attendees in 2024
  • 702 Attendees in 2023
  • 635 Attendees in 2022
  • 629 Attendees in 2021
  • 769 Attendees in 2019
  • 738 Attendees in 2018

Exhibiting Details

*Booth reservations are currently open to pre-approved companies only. Please contact exhibits@iafc.org to request approval.
Read the full 2025 Symposium in the Sun Exhibitor Rules.

Tabletop Booth Rates

What Comes with a Booth

View Floorplan


  • Credit Cards via our secure Exhibitor Portal. A company password is required.
  • Checks:
    • Make checks payable to:
      International Association of Fire Chiefs
      Lockbox #791544, PO Box 791544
      Baltimore, MD 21279-1544
    • All checks must be in US dollars and drawn on US banks.
    • Note booth number on all checks.
    • IEEE Federal Tax ID Number: #13-1846552
  • Wire Transfers:
    • Email Exhibits@IAFC.org requesting wire transfer instructions.
    • Upon receipt, IAFC Exhibits will send an email response with wire transfer instructions.

Exhibitors may not occupy assigned space until all monies due to the IAFC are paid-in-full.

  • On or before June 1, 2025:
    • 50% deposit due with Exhibitor Agreement
    • Final 50% is due June 1, 2025
  • On or after June 1, 2025 full payment due with booth reservation
  • A late fee of $200 may be added to any balance more than 30 days past due.
  • All cancellations must be made in writing to Exhibits@iafc.org.
  • On or before June 1, 2025:
    • 50% of the total amount will be refunded.
    • If payment has not been received, 50% of the total amount is due.
  • After June 1, 2025:
    • No refund will be made for cancellation.
    • If payment has not been received, 100% of the total amount is due.

Not ready to reserve a booth but would like more information. Complete our Inquiry Form and we’ll contact you.

Questions?

Learn more about the ways IAFC can help increase your ROI. Contact us with any questions. Email IAFC Exhibits Sales or call us (703) 896-4830.